An "Adequate Solution" - You Are The Difference by Joe Murphy

In making any proposal or presenting any solution, I believe all you need is an "Adequate Solution." An adequate solution does not mean an inferior solution, it means that you have a solution that meets the prospective client's needs.

You see, you - if you are pretty good at building relationships through your ability to communicate your skills, abilities, and qualifications - are the difference.

Clients, if you are talking to the right level of person, are looking for an acceptable and appropriate solution. Clients are not looking for the best solution or product leadership, they are looking for a Trusted Consultant. A Trusted Consultant is someone who knows how to get things done. This does not mean they do the work, but it does mean they bring the right people to the project to get it done, in the manner promised.

Your ability to communicate this, is your key to winning business. And when I say "communicate" - I am not necessarily stating that you have to "talk" about how good you are. It can be as simple as having a reputation in the field of your expertise. It can also be as simple as doing what you say you will do - like showing up on time for meetings.

I know this is an oversimplification - but I know those of you who are reading this "get it."

Remember, don't over complicate your solution, by trying to build the best, at the sacrifice of not establishing your reputation to deliver.




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